Goodwin's theory

1.Music videos demonstrate genre characteristics
2.There is relationships between the lyrics and visuals
3.There is a relationship between music and visuals
4.The demands of the record label will include the need lots of close ups of the artists and the artist may develop motifs which recur across their work
5.there is frequently reference to notion of looking and particularly voyeuristic treatment of the female body
6.there is often intertextual references



1. the genre of the music video is funky with the characteristics being the bright coloured clothing and the way they moved
2.the lyrics match the visuals for example when the woman walks past they are singing about pretty women
3.the music also relates to the visuals with the upbeat music and the dance routine
4.there is a demand of lots of close ups on Bruno Mars making the main character in every scene
5.there is voyeuristic treatment of women we see this at the beginning when the woman walks out showing her legs with her wearing little clothing
6. the pace of the song is a fast pace and has a narrative to the 60s afro american gangsters




1.the genre of this music video is grime the characteristics of this is the clothes they wear such as tracksuits with the location usually counsel estates


2.there is a relationship between the lyrics and visuals when he is talking about "coming round here" it shows a what looks like a council estate
3.there is a relationship between the music and visuals with the fast pace background music he is moving faster to when it gets slower
4. the record label shows lots of close ups of stormzy to show that he is the main person and he is with this certain record label
5.there is voyeuristic treatment of women especially at the beginning stormzy is surrounded by girls trying to get the male gaze
6.there is often inter textual references to
2.this is a fast paced song with narrative to the gang culture of Britain the mise-en scene is the tracksuits they are all seen to be wearing and the location of council estates
3.this video using lots of editing with many cuts and different settings and clothes
4. the editing allows the first 15 seconds to set up the locations showing all of the different places

Comments

  1. You've considered the theory well in your answers, however you need to begin to expand on your responses. Consider why - why do the lyrics match the visuals? Is it to reinforce the message? Is it to exaggerate a specific phrase?
    Make sure you do this for future work, push your answers.

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